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616 Points
Unlocking the Value of Dynamic Pricing
Srikanth Ranganathan, Global Strategic Sales Executive at PROS, explored how to go beyond core Revenue Management to achieve dynamic pricing and offer creation. This session focused on unlocking offer optimization with real-time dynamic pricing. We explored how airlines are enhancing value through continuous pricing, dynamic ancillary pricing, request-specific pricing, and more.
What takeaways are you most excited to leverage in dynamic pricing and offer optimization?
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