Fireside Chat Video "Airline Retailing Transformation: Commercial Implications"

The next decade will bring profound changes for airlines, affecting infrastructure, commercial operations, and customer experience. This session with Jost Daft, Head of Order Transformation at Lufthansa Group, and Surain Adyanthaya, President of PROS Travel, zoomed in on the massive implications of retail transformation for the industry.

What insights did you gain about the future of airline retail?