B2B Recorded Sessions

This session took a deep dive into Explainable AI, offering a clear view into the specific data influencing model predictions. We navigated through the intricacies of Explainable AI, exploring the practical application of algorithms that demystify AI models by generating feature importance and compa

This session examined how integrating price optimization and execution software can maximize profits. We discussed the benefits of a synergistic approach to pricing tools. How will you synergize price optimization tools in your organization?

In this session, pricing leaders from BP, Holcim, and Rockwell Automation revealed how they harness PROS solutions to overcome pricing challenges and fuel profitable growth. They shared practical tips and real-world examples, offering a deep dive into unlocking new opportunities in today’s dynamic b

In settings with limited and perishable supply, capturing opportunity cost into pricing is essential for maximizing revenue potential. This breakout session featuring the PROS AI and Product Teams discussed Capacity-Aware Optimization, a neural-network based adaptive approach designed to drive profi

In this presentation, Heather Hershey, Digital Commerce Research Director, explored the transformative partnering of AI and composable commerce. We learned how integrating advanced AI within composable frameworks enhances operational agility and revolutionizes customer experience through personalize

In this session, we explored how the neural network approach to pricing improves prediction accuracy compared to other algorithms, captures nuances in data, and accounts for seasonality and trends in pricing strategies. The PROS AI team shared insights into how these innovations are powering the fut

How can AI unlock new opportunities for profitable engagement and meet growing customer and employee expectations? In this session, Liz Miller, VP & Principal Analyst at Constellation Research, shared key insights reshaping the experience and expectations of profitable growth. We explored the big qu

This session highlighted a remarkable customer success story showcasing the transformative power of Price Optimization powered by PROS Gen IV AI. We demonstrated how cutting-edge technology propelled our customers toward profitable growth. After discussing the advancements in our solution and what t

Developing advanced models to support and automate business decisions is essential, but their effectiveness is ultimately limited by the quality of the data they are trained on. In this session, Jonas Rauch, Principal Scientist at PROS, emphasized the importance of data quality and availability in r

This breakout session highlighted how investments in CRM and CPQ have resulted in tremendous productivity gains for B2B sales teams. However, today’s buying experiences are rapidly evolving to meet customers' needs for convenience and flexibility through engaging digital experiences across all touch